Praneeth Machukuri, WhatsApp API consultantPraneeth Machukuri
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Praneeth Machukuri, WhatsApp API consultant

Praneeth Machukuri

Certified WhatsApp API expert

Founder, Digital Adventure · Hyderabad, India

Turn WhatsApp intoyour 5X revenue channel.

I help businesses grow with conversion-optimisation tools that generate 5X revenue — built on the WhatsApp Cloud API: notifications, two-way flows and automations wired into the stack you already run. 1,400+ businesses so far.

Book consultationView portfolio
1,400+
businesses scaled
5X
revenue from better conversion
50+
client countries
Praneeth Machukuri, WhatsApp API consultant

Praneeth

Certified WhatsApp API expert · online

live

POST /webhooks/whatsapp 200 · messages.delivered +412 · p95 380ms

WhatsApp Cloud APITwilioMeta Business ManagerTypeScriptNode.jsPostgresRedis queuesWebhooksHubSpotShopifyGoogle SheetsGrafana
Services01

Everything here runs on the WhatsApp Cloud API.

Pick one or combine a few. Anything outside this list, I'll tell you who to hire.

01available

WhatsApp Business API approval & setup

WABA registration, display name, business verification, number migration and the template approvals Meta asks for — done once, properly, so you're not stuck in review.

  • WABA
  • Verification
  • Templates
02available

WhatsApp AI agents & chatbots

AI agents that answer from your own catalogue, catalogue of FAQs and order data, then hand the chat to a person when it should. Trained on your content, not guesses.

  • AI
  • RAG
  • Handoff
03available

WhatsApp campaigns

Campaign planning, template writing and scheduling, audience segmentation and opt-in rules that keep the number warm and the quality rating where it belongs.

  • Segments
  • Scheduling
  • Compliance
04available

WhatsApp chatbot

Menu-driven and keyword flows that route people to the right answer or the right teammate — with an admin you can edit yourself without calling me.

  • Menus
  • Keywords
  • Routing
05available

WhatsApp automations

Messages that fire on their own: order updates, payment reminders, abandoned-cart nudges, follow-ups and re-engagement, tied to the events that actually matter.

  • Triggers
  • Reminders
  • Follow-up
06available

WhatsApp bulk broadcast

Large list sends that don't get you limited — throttling, rate-limit handling, dedupe, and delivery tracking so you know what landed and what didn't.

  • Throttling
  • Delivery
  • Lists
07available

WhatsApp ecommerce

Catalogue, cart and checkout inside the chat, plus order and shipping notifications — wired into Shopify, WooCommerce or your own store.

  • Catalogue
  • Checkout
  • Shopify
WhatsApp AI agents

Give every customer a useful next step — even when your team is offline.

A WhatsApp AI agent can understand a question, respond from your business information, complete routine actions and bring in a person when judgement is needed.

01feature

Answers grounded in your business

Use approved FAQs, product details, policies and internal knowledge so replies stay useful, relevant and consistent.

  • Knowledge base
  • Guardrails
02feature

Lead qualification, day and night

Ask the right questions, capture contact details and route qualified enquiries while your team is away.

  • Lead capture
  • 24/7
03feature

Bookings, orders and next actions

Guide customers from a question to an appointment, product choice, payment step or order update inside WhatsApp.

  • Bookings
  • Commerce
04feature

Connected to the tools you use

Bring CRM, ecommerce, calendars and business data into the conversation through secure integrations.

  • CRM
  • Integrations
05feature

Multilingual conversations

Support customers in the language they use while keeping the business information and next steps consistent.

  • Languages
  • Consistency
06feature

Human handoff when it matters

Move complex, sensitive or high-value conversations to the right person with the chat context intact.

  • Live agent
  • Context

Business benefits

  • Faster first responses
  • Fewer repetitive tasks
  • More consistent answers
  • Better lead capture
  • Customer service that scales
Plan my AI agent
Process02

No black boxes, no monthly mystery invoice.

Four steps, each with something you can read or click at the end of it.

  1. 0130 min

    Discovery call

    We look at your volumes, your current stack, and what Meta's rules mean for your use case. You leave with a yes/no on feasibility.

  2. 0248 h

    Architecture one-pager

    Data model, webhook contract, failure modes, monthly cost model, fixed price. Nothing gets written until you sign that page.

  3. 03ongoing

    Two-week slices

    Working software on a staging number, demoed every Friday. You see the code, the dashboard and the test run as they grow.

  4. 041 week

    Handover

    Runbook, environment docs, dashboards, a recorded walkthrough for your team, and 30 days of bug fixes on me.

Work03

What a finished project looks like.

I film the builds and the thinking behind them on YouTube — that's where the real work lives. The snapshots below show the shape of a brief I take.

Watch on YouTube
Sample · D2C brand

62%

of support tickets deflected

Order updates moved from email to WhatsApp

Two-way “where is my order” flow, order-service webhook, human handoff queue for the replies the bot couldn't close.

  • Cloud API·
  • Flows·
  • HubSpot·
  • 18 days·
Sample · Clinic group

−31%

no-show rate

Appointment reminders that people actually confirm

Confirm / reschedule / doctor-message buttons, calendar sync, and a quiet-hours rule so nothing lands at 2am.

  • Templates·
  • Calendar·
  • Postgres·
  • 9 weeks·
Sample · Fintech ops

0

messages lost in cutover

Emergency migration off a broken provider

Dual-write shadow period, replay ledger, then a clean cut to the Cloud API with the same number and no downtime.

  • Migration·
  • Queues·
  • Audit·
  • 3 weeks·
Client testimonials04

What clients say after the work ships.

50+countries served
O
orelmelech2

IL Israel

5.02 months ago
Outstanding experience! The freelancer exceeded my expectations in every way. He built my bot exactly as requested, paid great attention to detail, and was always responsive and patient throughout the project. Communication was excellent, every issue was fixed quickly, and he even suggested improvements that made the final product better than I originally planned. The bot works perfectly, is bug-free, and the overall quality is outstanding. I highly recommend him to anyone looking for a skilled and reliable developer. I will definitely work with him again in the future. Thank you!
J
juda_vanurk

NL Netherlands

5.02 months ago
Working with this Meta installer was an excellent experience from start to finish. The installation was completed professionally, efficiently, and with great attention to detail. Everything was clearly explained throughout the process, and all my questions were answered with patience and expertise. The installer arrived on time, worked neatly, and ensured everything was set up perfectly before leaving. The final result exceeded my expectations, and the entire system has been working flawlessly. I highly recommend this installer to anyone looking for a knowledgeable, reliable, and professional Meta installation service. Five stars without hesitation!
D
dentaltec

PH Philippines

5.01 week ago
Working with this freelancer was an outstanding experience from start to finish. Their politeness and clear communication made the entire collaboration seamless and professional. The final result completely exceeded expectations, delivering high-quality work with incredible attention to detail. I was particularly impressed by the fast delivery time, as the project was completed well ahead of schedule without cutting any corners. Furthermore, the documentation they provided was thorough and perfectly organized, making it incredibly easy to implement the final deliverables. I highly recommend their services to anyone looking for a reliable, top-tier professional.
A
amunra1

FR France

5.01 month ago
Working with Praneeth was an excellent experience. He successfully integrated the WhatsApp API for our business and delivered exactly what we needed. His technical knowledge, problem-solving skills, and communication were outstanding throughout the project. He was responsive, professional, and always willing to go the extra mile to ensure everything worked perfectly. I highly recommend Praneeth to anyone looking for a reliable WhatsApp API and automation expert. We will definitely work with him again on future projects.
M
marock89

CH Switzerland

5.04 months ago
Very happy with the work from Praneeth. Everything was implemented exactly as discussed, communication was good throughout the whole process, and the final result turned out great. You can tell he really puts effort into making things work properly instead of just rushing through it. Can definitely recommend him to anyone looking for reliable and professional work.
Swipe to read all five
LinkedIn05

I post about WhatsApp API on LinkedIn.

Follow me there — it's where the work lands first. No newsletter, no funnel, just regular posts about building on the WhatsApp Cloud API.

Praneeth Machukuri, WhatsApp API consultant

Praneeth Machukuri

WhatsApp marketer · Certified WhatsApp API expert · Chatbots & AI bots

Founder, Digital Adventure · Hyderabad, India

2,261
followers
500+
connections
7 yrs
on WhatsApp

Wati Certified WhatsApp API Expert · 20241,400+ businesses scaled with WhatsApp

Follow

Two minutes now, and every build I ship lands in your feed.

  • WhatsApp Cloud API builds, start to finish
  • Automations that pay for themselves
  • Approvals, templates and the rules that trip people up
Follow on LinkedInAsk me on WhatsApp

linkedin.com/in/praneethmachukuri

Fiverr

You can hire me through Fiverr too.

My Fiverr profile is live — the same WhatsApp API work, with the order, payment and delivery history kept in one place. Use it if a marketplace makes life easier for you or your finance team.

See my Fiverr profileAsk me on WhatsApp

fiverr.com/digitalpraneeth

Consultation06

Book a consultation call.

Thirty minutes, no pitch deck. We look at your WhatsApp setup together and you leave with a clear next step — whether or not we end up working together.

What the thirty minutes covers

  1. 01

    Where WhatsApp stands today

    Number status, template approvals, opt-ins, and what is actually breaking right now.

  2. 02

    What is costing you revenue

    The leaks I can usually spot in the first ten minutes — abandoned carts, unanswered chats, confirmations done by hand.

  3. 03

    The first thing to build

    One flow, chosen for impact, that you could have live before the month is out.

  4. 04

    What it costs to run

    Meta conversation rates against your real volume, so the running cost never surprises you.

1,400+ businesses scaled with WhatsApp — the same read I give a first-time store and a team sending millions of messages a month.

The call

30 minutes · free

UTC+5:30 · WhatsApp, video or phone

  • A one-page plan you can hand straight to your team
  • A build order: what to start first, what can wait, what to skip
  • A running-cost estimate for your message volume
  • An honest yes or no on whether you need me at all
Pick a day & timeAsk me on WhatsApp

Before you write

No deck, no prep work. Just the number you want to send from and a rough sense of how many messages a month — everything else we work out on the call.

Good fit

  • You already send on WhatsApp, or you're about to start and want it set up right
  • API approval, chatbots, broadcasts or ecommerce flows are stuck somewhere
  • You want revenue from WhatsApp, not another tool nobody opens

Not a fit

  • You only want cheap blasts to a cold list — that's how numbers get banned
  • You need a full marketing team and no technical build at all
  • You're not the person who signs off on the spend
FAQ07

The questions every first call starts with.

Something not covered here? Ask it directly — a WhatsApp message gets a faster answer than any form.

Start here

Book a call, bring the project.

Pick a day and time for a 30-min intro call, tell me what you're trying to send, and it opens WhatsApp with everything already written. No account, no calendar ping-pong.

What do you need?

Praneeth Machukuri, WhatsApp API consultantBook a 30-min intro call with Praneeth (UTC+5:30)

Time

This is a request, not a calendar lock — I'll confirm the exact time in my reply.

Reply time

Under 4 hours

On weekdays, UTC+5:30. Longer if you write at 3am and that's fine.

Direct channels

Have these ready

  • Your Meta Business Portfolio login (or who owns it)
  • The number you want to send from
  • A rough monthly message count
  • Who signs off on message copy